Real estate offices

6/5/2025

The 7 Best Real Estate Video Tools in 2025

Which app is best to use as a broker? We compare them for you.

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Why this guide?

Video is becoming increasingly important in real estate marketing. Home seekers scroll past hundreds of ads on social media in seconds — and who sticks around? The one with video.
But not every video app is suitable for real estate. Some are too complicated, while others lack essential functions. In this guide, we compare the most popular video apps of 2025, with one important question in mind:

As a real estate agent, which tool helps you make real estate videos that really convert faster and better?

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1. CapCut — for those who want to spend a lot of time on creative edits

CapCut is a versatile and free video editor, popular with influencers and content creators. You have access to powerful AI tools, trending effects, animations, and an extensive music library.

🔎 For real estate:
CapCut is interesting if you want to creatively edit your real estate videos yourself. Think dynamic teasers or aftermovies from an open house. It does take some time and practice.

Benefits:

Lots of free editing tools with AI support
Works on desktop, mobile, and online

Cons:

Steep learning curve if you're not used to it
Some premium features are chargeable

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2. Mojo — Templates and animations for compelling home videos

Mojo is an easy-to-use app that lets you quickly create stylish videos for social media, using ready-to-use templates and animations. Easily add photos, text, and music to create a professional-looking video.

🔎 For real estate:
Ideal for real estate agents who want to make visually appealing teaser videos of homes or announcements. Less suitable for full home tours or longer videos.

Benefits:

Lots of templates designed for Instagram and other social platforms
Easy to use, fast results

Cons:

Limited customizability with free or low-cost versions
Not suitable for extended videos or voice-overs

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3. Walkly — video walkthroughs for real estate

Walkly was created specifically for real estate agents. You record a video of a building yourself with your smartphone and Walkly takes care of automatic before installation, branding and the right formats for each platform (Instagram, TikTok, your website, real estate portals...).

🔎 For real estate:
The tool for those who have no experience with video and still want to appear professional. With one shot, you can immediately make multiple versions of your video — ideal for social media and your site.

Benefits:

Fully tailored to real estate
All-in-one: recording, editing, branding, distribution
Super easy to use - no technical knowledge required

Cons:

Best result with a recent smartphone with a good camera

🎯 Walkly is the choice for brokers who want to make professional videos that sell without hassle.

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4. Canva — for visual content creators

Canva is an easy-to-use design platform that also offers video editing. With drag and drop, you can easily add images, animations and music to your video.

🔎 For real estate:
Useful for short teaser videos, social posts or visually visualizing figures or testimonials. Not suitable for real home tours.

Benefits:

Lots of templates and stock material
Works on any device, completely online

Cons:

Overwhelming number of options
Less focused on video recording homes themselves

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5. Instagram and TikTok editors — for quick visibility

The built-in editors in Instagram and TikTok are ideal for those who want to quickly edit videos and post immediately.

🔎 For real estate:
Perfect for those who want to quickly make short videos or teasers with trendy audio. Less suitable for full tours or professional branding.

Benefits:

Maximum visibility on social media
Direct publishing, no additional app required

Cons:

Little control over look & feel
Only usable on that specific platform

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6. Animoto — drag and drop for easy promotion

Animoto offers an easy way to create template-based videos. Upload your footage, choose music, add text — done.

🔎 For real estate:
Great for real estate agencies that want to make company videos or put together a quick teaser for a property. Not suitable for walkthroughs.

Benefits:

Very easy to use
Supports vertical formats

Cons:

Lacks control and professional editing options
Stock material only available in more expensive subscriptions

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7. Promo — create promotional material quickly

Promo focuses on creating eye-catching ads. You choose stock footage, add text, and download a video in the appropriate format.

🔎 For real estate:
Good for ads, testimonials, or visual promotion on social media. Not suitable for home videos or personal tours.

Benefits:

Large library of stock images and templates
Quick to use

Cons:

Limited creative freedom
Free version has a lot of restrictions

Which app is best for you as a real estate agent?

Which App is Best for You as a Real Estate Agent?
Tool	Best for...	Least suitable for...
Walkly	Full-fledged property videos with branding	N/A – fully focused on real estate
CapCut	Creative edits and teasers	Those with little time or experience
Mojo	For Instagram a d other social media platforms	Authentic walkthroughs
Canva	Social visuals and branded videos	Tours or live recordings
TikTok/IG	Quick content with reach	Consistent branding and longer videos
Animoto	Simple social content	In-depth control or personalization
Promo	Ads with stock footage	Personalized real estate videos

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Walkly: the only video app dedicated to real estate

Real estate agents don't have time for complicated editing tools or creative copywriting. What you need is speed, consistency and quality.
Walkly combines all of that. One shot, multiple videos. No hassle. No stress.

🎥 Try Walkly today and make your first home video in less than 10 minutes.

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